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Activities
in Japan for Furthering Our Support
Support
from citizens is an indispensable factor in any NGO's provision of humanitarian
aid. To garner this support, PWJ makes great effort to transmit information to
the public through close coordination between the Tokyo headquarters and staff
in the field. Reports on its activities and the utilization of financial contributions
are made to supporters, in order to provide transparency and accountability. Along
with advocacy activities, to promote further social recognition and understanding
of the roles and activities undertaken by NGOs, PWJ strives to build strong mutual
trust with citizens and the rest of society.
Providing Accurate Information to a Wide Spectrum of People
PWJ strives to provide the most
up-to-date information, viewed from a perspective unique to NGOs, to the widest
possible spectrum of people. For this purpose, PWJ
distributes information through various channels, including via the mass media,
its own website, newsletters, email magazines, reporting sessions, and public
symposia and lectures. It also collaborates with schools with the purpose of raising
awareness among young people who will carry social responsibility in the future.
Particularly during the war in Iraq, satellite phones were installed to communicate
the voices of war victims directly from the field. When an earthquake hit Iran,
situation reports were made using audio-visual transmissions. Through these activities,
PWJ seeks to promote an understanding of the need for assistance in areas troubled
by disputes and natural disasters, as well as of the effectiveness of NGO activity
in providing such support.
Accountability: A Fundamental Element in Nurturing Trust
Accountability is a must if NGOs
are to be recognized by other members of society and to win the trust of supporters.
PWJ ensures this by publishing financial and activity reports, which explain the
use made of supporters' donations and the size of the beneficiaries. By sharing
common information, not only on successes but also concerning problems and difficulties
confronted, PWJ endeavors to think together with its supporters and to create
a relationship in which both seek together to develop its aid work.
Augmenting Funds to Sustain Activities
Stable
and secure funding is essential to maintain continued assistance. For this, PWJ
enthusiastically approaches individual citizens, companies, and various other
organizations to call for their participation in its activities. Indeed, PWJ's
activities are very much encouraged by membership fees and donations from individual
supporters, and by cooperation from social contribution offices. PWJ was also
able to receive new forms of support in FY 2003, including
donations of airline mileage and the supply of computer systems. In order to further
strengthen our financial base, efforts were made to raise funds through the development
of the PWJ online store and the development of original products. |
Peace
Winds Shop
PWJ has been engaged in fair trade
since 1998. Through fair trade, PWJ aims to assist the lives of producers in the
regions it supports, by paying a proper sum for their products when introducing
such products to Japanese consumers. Effort is also put into improving the producers'
skills and the quality of the products. Furthermore, by presenting the production
process clearly to consumers, PWJ aims to build trust and a sustainable relationship
between the producers and consumers. In addition to our East Timorese and Guatemalan
coffees, experimental sales of Afghan embroidery and Mongolian felt products were
conducted in FY 2003. PWJ considers that fair trade in such products can also
serve as an introduction to the culture and lives of the local producer communities.
Moreover, the profits from sales are recycled to fund PWJ's activities. Improvements
in the online store and the publication of exclusive email magazines were also
part of PWJ's effort to enhance its activities. |
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NPOs and NGOs - Hindered by a Difficult Environment
NPOs and NGOs are still relatively
new features of Japanese society, even though, over the past few years, people
have rapidly come to show deeper understanding of the activities of these organizations.
In this context, there are many issues yet to be solved. For example, Japanese
NPOs and NGOs are generally pursuing their activities under strict financial conditions.
A survey comparing the situation in Japan and the United States shows that the
total sum of donations from the whole of Japanese society adds up to merely 2%
of that of the US *1.
Furthermore, while donations made in the US are subject to tax deduction in most
cases, Japanese donors can receive tax deductions only when they make contributions
to approved NPOs, which account for well below 1% of the total numbers of NPOs
in Japan *2. Japanese NPOs and NGOs face other restrictions.
Not only do they have difficulties in securing funds to sustain their activities,
there is still no consensus on expenditure on administration, including costs
for operating their offices, from grants and donations. As a result, many NPOs
and NGOs have difficulties with staff employment or training, as they cannot afford
to pay salaries appropriate to the competence of their staff members, despite
the fact that highly professional individuals are indispensable for realizing
effective relief work. This situation is, needless to say, also the case at PWJ.
*1 Japan's "Culture of Giving" and Nonprofit Organizations,f
C's = Coalition for Legislation to Support Citizen's Organizations, May 2003.
*2 Of the 18,500 NPOs approved as of 31 May 2004 (Cabinet Office announcement),
only 24 organizations are approved as specified nonprofit corporations (National
Tax Agency announcement ). |
NPOs
and NGOs
NPO is an abbreviation for Non-Profit
Organization. It is an organization lead by citizens working to resolve social
problems or to fulfill its missions and tasks. As it does not pursue a commercial
profit, the profit it acquires is utilized to sustain its activities. NGO, on
the other hand, is short for Non-Governmental Organization. The word NGO is sometimes
used in the same way as NPO. However, when it is used distinctively, it often
refers to an organization engaged in international cooperation. |
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International Cooperation by Civil Society
In spite of the existence of many
issues, PWJ believes that the role of civil society, in which citizens of good
will form its core, will continue to expand in response to increasingly diverse
needs of the community. The ideal is a society in which, in addition to government
agencies and commercial enterprises taking necessary measures, citizens themselves
attempt to solve problems through the activities of NPOs and NGOs. One example
can be seen in the area of welfare, an area originally handled exclusively by
government. Now many welfare NPOs provide a range of services for each region
and each need. From the large financial contribution being sent to victims of
natural disasters as well as the expansion of volunteering activities, we can
observe that the awareness of citizens themselves of the need to take part in
problem-solving is taking root in Japanese society. PWJ considers that civil society
can also grow in the field of international cooperation. For this purpose, each
NPO or NGO must communicate its social significance and roles, and achieve clear
accountability. In order to improve the difficult environment, proposals for the
reformation of social awareness are also needed. PWJ also aspires to play its
role in the resolution of these issues.
PWJ, as an NGO implementing humanitarian assistance to suffering people in regions
stricken by conflict, natural disasters and poverty, aims to pursue effective
support which meets the needs of the local community, and to improve the quality
of its relief activities. In parallel with these goals, PWJ will continue to provide
information, improve accountability, and conduct advocacy activities, with the
aim of contributing to the development of civil society in Japan. |
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